“But you should never be defining your space. Your customers should. Listen to them. Speak in their language. And keep that language simple and understandable.”
– Peter Borden, from How to Understand the Psychology of a Customer
Finding brilliance in the obvious and humor in the dumb.
“But you should never be defining your space. Your customers should. Listen to them. Speak in their language. And keep that language simple and understandable.”
– Peter Borden, from How to Understand the Psychology of a Customer
