the high school reunion experiment

I’m an adamant champion of the end user, and I strive to empathize with anyone willing to give my work a shot. Throughout my work, I have come to feel fairly good at understanding user needs and requests, but today everything I thought I knew about humans was dismantled.

Usability or #schoolstuff

For anyone interested in usability and user experience, do help plan a high school reunion. The gems that are unearthed will blow your mind.

The following examples are from a single-page, minimalistic event splash. These are real screenshots from the page and these are real questions that I’ve received about the event since putting up the page roughly 8 hours ago.

Example 1: “How do I buy tickets?”

Screen Shot 2014-05-14 at 2.23.06 PM

Example 2: “How much are tickets?”

Screen Shot 2014-05-14 at 2.24.52 PM

Example 3: “Will there be food?”

Screen Shot 2014-05-14 at 2.36.55 PM

I have had to put many-a-bias aside in trying to wrap my head around connecting with a target audience that may not internet much. It’s been tragically humbling and dumbfounding.

I continue to challenge myself to craft an approachable, easy-to-understand UI for this crowd, but am I awful for also thinking that our high school may have failed a kid or two?